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We saw a Madhubani painting in an exhibition created by an artist whose name you would not know. We bought a pair of shoes from a brand that isn’t one of the big brands, but they make shoes from recycled rubber. We met someone who creates ear rings with their own hands. We got a handmade greeting, customized with intricate details delivered to our friend. A designer who creates magic in ladies Chikan suits showed his art to us and we were left speechless. We encountered a lady who creates the most beautiful candles with her hands. And we made friends with someone who is making hand made products like baskets and holders of top quality. These artists have one thing in common – passion for their art and the hardwork that goes into making their respective masterpieces.
From our own personal experiences, we understand how hard it is to promote yourself and your product in the market. A lot of us are at a loss on how to market our product and spend a lot of time and money in trying to reach the “big cities” to sell these masterpieces. Our vision is to have an open portal for all such artists to promote their craft and ensure that they reach the market.
During our interaction with the customers of these items, we got to hear how difficult it was to find good quality handmade products and also that to buy these products, you would have to travel to an exhibition or say, a Mela. And often, as a customer, we do not even get to see the variety of hand made products out there. We also met a few people who told us that the hand made products were frequently expensive and not meant for them. Being always interested in handmade products we have been true admirers of hand made products and understand the difficulty and precision required to make them. Our love for handicrafts drives us to bring the artist and the customer on the same platform and make buying completely easy and hassle free. We envision to make these products reachable and accessible to everyone from the comfort of their homes.
The beauty of a handmade product is not just in the texture and material but in the hours of hardwork, precision, passion and love – where each product is a reflection of an artist and has a story in itself. We want to bring that story and the magic to you – at your doorstep and making it easier for you as a customer to have access to as many handmade products as you can. We want to make it convenient for you as an artist as well, if you create anything handmade, we would love to showcase your work on our platform.
Our platform lets you showcase your product in a simple manner and buying a beautiful handmade product is completely uncomplicated. Our vision is simplicity- To make it simpler to purchase and showcase handmade products.